Active International

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Active's Melissa Moschetti Joins MediaOcean's Panel to Discuss

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About Active International

The corporate trade leader for four decades, we enable companies to maximize the value they receive for assets, increase their return on ad spend, and generate funding for unbudgeted expenses through innovative solutions.

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Telecommunications

Telecommunications

Innovation in Telecommunications

Discover how innovative telecommunications strategies help brands unlock value, optimize assets, and accelerate sustainable growth.

When Technology Changes Overnight

  • What happens when an industry built on technological advancement changes at an accelerated pace?
  • What becomes possible when 5G requires the reinvention of the telecommunications business model?
  • What new role will telecommunications play in the hyperconnected Internet of Things?
  • How can telecommunications not only provide the bandwidth for disruptive technology, but also lead the disruption?
CPG Innovation Shelves

You Learn to Move Faster

We see the possibilities for telecom brands capable of reinventing their consumer and B2B relationships. With adoption of 5G, growth will no longer be driven only by new subscribers, but rather by a limitless number of devices requiring constant connectivity on the Internet of Things (IoT).

The smart world has arrived. Imagine the possibilities of refrigerators automatically putting out of stock items on the grocery list, or making suggestions about what to make for dinner based on the available food inside? Or medicine cabinets that can remind people when to take their prescriptions? Power tools that can provide home improvement tips? Where VoD is everywhere?

The race is on for new revenue streams and more compelling consumer services.

A race we can help you win with omnichannel B2B and B2C solutions.

Retail Aisle
Consumer Goods

To Move Ahead of Everyone Else

Embrace complexity by keeping it simple for consumers. With the impending launch of 5G, not only is the number of devices per consumer expected to grow significantly, but so is the volume of data, services, and content those devices will deliver. How might these services evolve when autonomous vehicles become a dominant mode of transportation?

Think beyond the service provider. How can telecom brands move past being mere connectivity enablers to become orchestrators of cross-industry collaboration—integrating entertainment, smart appliances, consumer electronics, monitoring services, and more? What about manufacturing, supply chains, or healthcare? The opportunities continue to expand.

What if telecommunications could not only support emerging technologies, but actively shape the ecosystems around them—turning disruption into sustained business value?

A shift that transforms complex innovation into real-world outcomes.

Outcomes we make possible every day. Ask us how.

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